Brand Identity for Al Fares Events, Dubai

Logotype is adapted for Dubai and Gulf countries so it has English and Arabic versions of the company name.

Fares, or Al-Fares (Faris), has its roots in Arabic meaning a Knight, Gallant, Chivalrous or a Cavalier and refers collectively to “a heroic Knight who fought on horseback”.
The logo strives to present an emotional, passionate and powerful image of the company serving its customers in the field of events & nightlife of Dubai.

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